A season ticket used to buy you the opportunity the purchase away tickets before they go on general sale. Prior to corona virus and the announcement of the loyalty scheme i'd considered buying a season ticket. It wasn't worth my while financially as i miss a lot of games due to work but i thought it gives me away ticket priority. Once they announced the loyalty scheme the season ticket no longer offered that benefit in reality.
They brought it in because of away game demand. We both have season tickets but I go to the first 10 away games and you don’t. We then both have the same chance of getting tickets for the 11th away game and I miss out. That wasn’t fair