Club Shop...Jeeeeeeez

Also just had a look on Boro’s website and saw that they’re selling ‘Brandon’ training shirts for £34, which is £9.05 more than Errea sell them for on their own site. £9 for an iron-on Boro badge. Plus your £6 postage. And Boro has already sold out of mediums and larges.
Slightly better deal than the Errea coat you can get online for £30.

Boro stick a badge on and they are in the clubshop for £90. 😳😳
 
Doesnt help that the shirts are so small a fit that 10 year old's have to buy Mens meduium/large shirts with gambling logos on them just to get a shirt to fit.
Well that's another issue.

What's the point pre-ordering? Or ordering online at all? There's no consistency with sizes between one year to the next. It's a complete lottery.
 
Here you go. Just buy a red one, cut off the sleeves and use tipp ex to write the name of a gambling company and some sort of slogan like "gamble away your dreams". Jobs a goodun.



Can't remember the last time I used tipp ex.
 
Also just had a look on Boro’s website and saw that they’re selling ‘Brandon’ training shirts for £34, which is £9.05 more than Errea sell them for on their own site. £9 for an iron-on Boro badge. Plus your £6 postage. And Boro has already sold out of mediums and larges.
I regularly bought plain t shirts direct from Hummel as the club didn’t have the sizes
 
Under Adidas they must have got the numbers spot on. Every March, 50% off sale, bought a shirt.

Crowds increase by 5-6-7k + they must still be buying the same numbers.

Hummel seemed to be okay (no problems with the kids kits) but the Errea deal....... amateur hour.

And as for the rest of the tat in the shop......dear me.
Someone posted earlier in the summer that they don't like having surplus stock and then having to sell it at reduced price in the spring.

Not sure if that was genuine insider info, but crazy if true. No other business works like that. And I imagine the mark up on shirts is that big they can't surely be making a loss on them even at half price.
 
They will know exactly what they have sold, but given they run out every single year and have unavailability for such a long time, they won't have a clue what sales they have lost and therefore what their sales could be.

It really is pathetic.
The margin on the kit is so incredibly high, they could specify better quality, sell more kits and make a lot more profit.
This is basic, basic stuff.

So too is being able to buy refreshments in the concourse.
 
Here you go. Just buy a red one, cut off the sleeves and use tipp ex to write the name of a gambling company and some sort of slogan like "gamble away your dreams". Jobs a goodun.



Can't remember the last time I used tipp ex.
Are you listening to Test Match Special? They’ve just talked about it on there!
 
Yea its shocking, the club are missing out on a lot of income through not only merchandise but all revenue streams.

I wanted to buy 4 season tickets last year, I'd been away and missed the first game and ticket cut off by less than 24 hours. I rang up and wanted to pay the full original price, for one game less. Couldn't be done under any circumstances I was told 🤨
 
Maybe a certain haulage company has some major contracts with some Chinese freight operations, and hence why a certain someone isn’t so bothered about shirts selling out…. 😉
 
Someone posted earlier in the summer that they don't like having surplus stock and then having to sell it at reduced price in the spring.

Not sure if that was genuine insider info, but crazy if true. No other business works like that. And I imagine the mark up on shirts is that big they can't surely be making a loss on them even at half price.
Seems legit.

But even selling half price bet Boro will be making a pretty decent return - impossible the shirts will cost iro £25 to produce.

Club looking small minded, surely not .......
 
Seems legit.

But even selling half price bet Boro will be making a pretty decent return - impossible the shirts will cost iro £25 to produce.

Club looking small minded, surely not .......
You can easily imagine someone in the hierarchy getting a bee in their bonnet about some fans being quite happy to wait it out and get them on sale.

Apart from the fact some people just don't want ripping off, it's as if the club's not based in one of the most deprived parts of the country isn't it?
 
Has anyone had the pleasure of visiting the Bourussia Monchengladbach stadium / shop recently?

Mightily impressive.
 
It's one thing after another with our club at the minute. In my time following the Boro I've never known so many fans just totally exasperated with the way the club is being ran, off the pitch. Gibson really needs to take a good look at himself in my opinion.
 
The club shop should just set themselves up as a dropshipper for DHGate: we'd get cheaper prices, quicker delivery, better stock levels and higher quality kit.
 
It's one thing after another with our club at the minute. In my time following the Boro I've never known so many fans just totally exasperated with the way the club is being ran off the pitch. Gibson really needs to take a good look at himself in my opinion.
And every single one of the recent problems has the same root cause: a club that refuses to engage with fans because they can't imagine for one moment that we might possibly have something valuable to say.
 
Someone posted earlier in the summer that they don't like having surplus stock and then having to sell it at reduced price in the spring.

Not sure if that was genuine insider info, but crazy if true. No other business works like that. And I imagine the mark up on shirts is that big they can't surely be making a loss on them even at half price.
Actually, that is the policy of major seasonal fashion retailers. Sell everything at full price to minimise how much has to go into end of season clearance.
That way it creates an urgent demand for new stock at full margin and stops people waiting until it is half price in 3 months.
The challenge is getting the order quantities right in the first place, which we obviously haven't done.
Next used to be the masters of this but then Zara upped the ante with a successful same day replenishment system, which needed massive cooperation from their suppliers. It reduced the dependence on an accurate initial order.
 
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