Second favourites now for promotion

Surely bookies look at what are their liabilities when deciding odds eg which team has most money on them.

This would suggest that Boro and Leeds fans are the most optimistic (foolish?) about their sides promotion choices.

Lets be honest whoever goes up, the bookies will have their book balanced so that they will still make a profit.
It's both - and that is for a mix of covering liabilities and as market forces can be signs of inside knowledge.

Inside knowledge is unlikely to effect long term bets like promotion and the marker is big enough that it will not be that heavily altered by bets made.

Not a bookie myself, but know people who have sat the odds compiling exams for big bookies. They mostly ask about knowledge of sports, understanding form in a sports historical and recent context, and what stats are effective when used.

That will include context like strength of schedule etc.

I don't think with our play so far this season it is surprising that we have shortened promotion odds.
 
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