There's not been a pandemic on this scale for a lifetime, they have probably made some bad decisions, and this is partly the result of that, but this is what most would say is unprecedented.
Which guy? To me it looks limited to a few in the north east and the rest loosly linked at best, maybe franchises?
The whole chain is worth less than 1m, which is a tiny sum, for a list of about 10 restaurants. The potto building should be worth more than that on it's own, they must be leased up to the max.
I don't know his personal finances, or even who he is, but his cars are probably in his own name, so paid for by his own wages, probably accrued over a long time, and no doubt he has other commitments. I doubt the company would be paying for them as nobody in their right mind would do that, as the BIK would have sunk him by now. Chances of these being paid off in full, are slim, probably on low-interest, long term loans, just covering the depreciation. If he cancelled on the leases or loans he would need to pay in full, and then probably have to sell the cars off at a massive discount, it's likely better for him to hold them until the market picks up.
I can understand why people think the director should financially break himself to cover staff wages, but people don't just easily give up what they've took 10,20,30,50 years to build up. At that stage I doubt many directors would be re-injecting personal wealth, they would just let the limited company take the hit and die, and then retire.
Would people just prefer if the company folded, and took all the staff down with it? As loads are doing this by the way.