This is a difficult one. The small number of people (and it is a small number in the scheme of things) that care deeply and are voicing their opinions, are outnumbered by the majority who are largely ambivalent, and whilst they might have a dislike of the "new" badge, they don't dislike it enough to voice an opinion or provide any kind of feedback to the club via feedback surveys etc.
Just to be clear, the new badge is dogshyte, but the lack of consultation and the club pretending that there was widespread consultation and fan input is what pi$$es me off more.