Netflix stopping password sharing

1finny said:
Or
They have thought it through and are ok with it
Click to expand...
They've definitely thought it through, and it'd been trialled in Latin America, Canada, Portugal and Spain. There will be some initial moaning and some will try circumvent it still, but they're pretty set on it. If it doesn't work they can always back it out, again as is their right to do so if they do decide they've got it wrong.

I mean what are people gonna do, cancel their account because their mates can't share it anymore?

If you look at the overall Netflix userbase most will be single household users - either housemates or families.

There will be a subset of users who dish their passwords out to parents, kids, girlfriends and mates who don't live with them. They'll either have to stop that, or stump up the extra. Some may cancel but I'd wager not many else they wouldn't be subscribing now.

A portion of the above subset will become new subscribers as they won't want to lose what they have access to now.

A small subset of users will be group share people - 4 mates for example that split a sub. Again, pay up or lose access- some will cancel but some will become new subs. If the paying account holder cancels they've lost one sub. If they start to pay the extra, they've made a ~30% gain on money from that account holder and if the other profiles become new subs they've massively gained. Netflix is such a data heavy business that they will have 100% crunched the numbers from the Americas and then European and Canadian trials to understand likely behaviour in every customer persona that they have

Realistically majority of their users this won't affect at all and they'll continue paying what they paid and have same content they've always had. For the rest, it'll be worth it for them not having il to 3 freeloaders per account.

There is one other element also which is the murky world of sold Netflix accounts. These can be bought online for a few £/$ and give you access for a profile for as long as it lasts. A friend had one and it lasted 2 years for $5. They're basically compromised accounts that have profiles added to them. Again, this will trigger all these accounts to get locked out and if they want to continue using the service, they'll become new subs. If they don't, no loss to Netflix and a huge gain in data loss reduction.
 
So Netflix upping their prices - again - now they have more subscribers due to password sharing block.

I dropped my subscription during covid, when they lowered the image quality 'to cope with increased demand' & when it just seemed to be 60-70% old tat that has already been broadcast elsewhere, I think it was about £10 a month.

I can't believe its now going to be £18 (-1p) for the ad-free service - rip off.

www.bbc.co.uk

Netflix raises prices despite password crackdown success

The streaming giant raises monthly charges in the US, UK and France after gaining millions of new subscribers.
www.bbc.co.uk
 
I never signed up for Netflix after they stopped the password sharing and was inundated with emails from them. I do have Netflix but it was offered free from Virgin mid-way through my contract.

I wonder how many of the new 8 million customers are actually paying for it or are receiving it through part of a package.

I very rarely watch it.
 
I like films. Netflix has moved its focus onto boxsets, and the number of good new films on there feels like it is constantly reducing. Rarely do I feel like committing tens of hours by watching a whole series of something (although I'm sure a lot of them are good).

With so many other streaming services around, perhaps this price rise means that I might cancel and try something else.
 
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